Milestones: HighWire Launches its 1000th Mobile Website

Posted on March 12, 2012 by

Congrats and kudos to the HighWire Press Team.

From a HighWire Press Announcement (PDF):

HighWire Press is pleased to announce the launch of its one thousandth mobile website.  This milestone was achieved in just over a year from the initial deployment of the HighWire Mobile Web product. “Since the introduction of the iPhone 3G, it became apparent that mobile users were trying to access journal sites via their mobile devices and quickly became frustrated with the usability,” said Matt Rampone, HighWire’s Mobile Product Manager. “This product was designed with users in mind, to better serve their mobile workflows.”

The latest mobile site to launch on HighWire is the American Journal of Respiratory and Critical Care Medicine (, a publication of the American Thoracic Society. When a reader uses their smartphone device – iPhone, iPod Touch, Android, or BlackBerry – to access any of the ATS journals (AJRCCM as well as the American Journal of Respiratory Cell and Molecular Biology and the Proceedings of the American Thoracic Society), they are automatically directed to the mobile-optimized version of the site.